Case Study: Pocket Social – Powered by Community
How Two Members Turned a Spark of an Idea into a Standout Event
When Riana and Lani first shared their vision for the Pocket Social, it was just that - a spark. But thanks to the support, tools, and connections within the Newcastle Virtual Assistants community, that spark quickly became an event that captured attention, built relationships, and inspired action.
From Idea to Action
The Pocket Social wasn’t a polished plan on day one. It began as casual conversations in the group, where both Riana and Lani saw a gap for something more relaxed, intimate, and connection-driven than a typical networking event.
Through our member platform, they:
Shared the concept in a safe, encouraging space.
Received instant feedback from peers who understood their vision.
Accessed resources such as event promotion, community shoutouts, and practical tips.
Leveraged connections to secure a venue, refine the format, and attract attendees.
Collaboration in Action
Riana and Lani didn’t just use the Newcastle Virtual Assistants platform - they activated it. They posted updates, invited member feedback, and tapped into collective knowledge. In doing so, they gained:
· Visibility: Regular mentions in group threads and the newsletter.
· Support: Volunteers, cheerleaders, and sounding boards at every stage.
· Momentum: The backing of a whole community eager to see their success.
The Outcome
Pocket Social launched with an engaged guest list, glowing feedback, and tangible new connections between attendees. The event’s success has already sparked conversations about future member-led initiatives, showing how powerful our network can be when ideas are given the space and support to grow.
Why This Matters
This is exactly what “Powered by Community” means. Our members aren’t just part of a group - they are the driving force. With the right platform, the right people, and the right encouragement, anyone can turn a personal idea into a collective win.
In their words:
“The Newcastle Virtual Assistants platform gave us a place to share our idea without fear, and the encouragement to actually bring it to life. The support was incredible - from sharing posts to helping us troubleshoot. We couldn’t have done it without the community behind us.”
Are you next?
If you’ve got a seed of an idea for an event, project, or initiative, our community is here to help you grow it. Your idea could be the next Pocket Social.
Please reach out to us at hello@newcastlevirtualassistants.com